Cinema 39 is a unique luxury movie theater in New York. The space is smaller, offering a more intimate experience at near theater scale in an “erudite yet relaxed” environment, as described by the owner. The focus was to create a logo that is cinematic, loud, high resolution, large, entertaining, surrounding, and enveloping, using an owl as a main theme.
STAND OUT
Because this venture is both small and large in scale, it was very important to have a logo that could easily be used in a broad spectrum of applications. Even when used in the smaller or more compact ways, it needed to have that large, loud feel.
